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AI Insights · Timothy · January 2025

Top Tools Apps Performance in Australia Q4 2024

Explore the performance trends of the top 5 tools apps on a unified platform in Australia during Q4 2024, based on Sensor Tower data.

Top Tools Apps Performance in Australia Q4 2024

In the final quarter of 2024, the performance of top tools apps on a unified platform in Australia exhibited varied trends. Let's delve into the specifics of these leading applications.

NordVPN – fast VPN for privacy from Nord Security saw a consistent revenue stream, peaking at about $88K in mid-October. Weekly downloads reached their highest at 15.7K in late November, while active users grew from 214K to a peak of 277K, before settling around 243K by the end of December.

Norton360 Antivirus & Security maintained a steady revenue with minor fluctuations, ending the quarter around $26K. Downloads increased gradually, peaking at 5.4K in late November. Active users saw a resurgence from 83.8K to 70.2K, peaking at 70.2K just before the year's end.

AVG AntiVirus & Security experienced a slight decline in revenue over the quarter, starting at $10.5K and closing at $10.5K. Downloads peaked at 2.6K in the final week, and active users reached their highest at 93.5K in late November, before declining to 68.3K.

ExpressVPN: Fast & Secure VPN showed stable revenue, ending at approximately $32.3K. Downloads increased towards the end, peaking at 7.3K in mid-December. Active users fluctuated but remained around 82.5K by the end of the quarter.

Surfshark: Secure VPN service saw a steady rise in revenue, closing at $15.5K. Downloads peaked at 4.8K in late December, while active users grew steadily, finishing the quarter at 44.8K.

These insights are based on Sensor Tower data, providing a comprehensive view of app performance in the tools category during this period. For more detailed analytics, visit Sensor Tower's platform.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: January 2025